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Showing posts with label The Official Google Blog. Show all posts
Showing posts with label The Official Google Blog. Show all posts

A Q&A on coronavirus vaccines

Since the outbreak of the coronavirus pandemic, Dr. Karen DeSalvo, Google Health’s chief health officer, has been a trusted source for learning about its impact and implications. She's advised Google teams on everything from how to respond to the pandemic in our own workplaces, to how we can build products and features that help everyone navigate COVID-19, such as the COVID-19 layer in Maps. Recently, we shared an update on how we’re doing just that, as well as helping businesses around the world get back up and running.

With lots of discussion worldwide about COVID-19 vaccines, today we published for our employees an interview with Dr. Karen about this topic. We’re sharing a version of that interview more broadly in case it’s helpful or informative for others to read.

As the former director of the United States’ national vaccine program, Dr. Karen is intimately familiar with the subject of vaccines. In this interview, she tells us more about what happens in a vaccine trial, when we can expect to have access to one and what it takes to vaccinate the entire world’s population in record time—a feat the human race has never before undertaken.

Let’s start with the basics. How are vaccines created? 

It’s a rigorous scientific process. It typically involves starting with a concept in animal models to understand if we can identify proteins on an infectious agent, and then simulating a body’s immune system to create a response. Vaccines move through a series of defined phases to test their safety and efficacy in humans. These trials are very large and involve thousands of subjects, and the results lead to a regulatory process that will differ country to country. Then comes the approval process, and then they’re manufactured and deployed.

It sounds like it could take years for all of that to happen. 

For COVID, some of these steps are happening in parallel rather than serially. We’re already manufacturing vaccines that have not yet finished their clinical trials. If they don’t meet the bar for safety and efficacy, they will be disposed of. Deployment of the first generation of approved vaccines will have some challenges. They will require special cold storage at all times, including in transit and warehousing, at -73 degrees Fahrenheit. This may mean they will only be available at specialized centers that have that kind of freezer system. But over time, it’s expected that they will become easier to deploy and administer.

For those of us who haven’t been following every detail in the news, when can we expect to have a COVID-19 vaccine available?

Based upon the pace of science, we’re anticipating that in the U.S. there will be an approved vaccine this winter, and very near that for other parts of the world. More than 200 vaccines are in development, and more than 40 are in human trials. There are two leading candidates in the U.S.—one of them made by Pfizer, and one by Moderna. Pfizer just released some preliminary data this week; they will still need to go through the formal scientific and regulatory review with final results. Other vaccines people should be paying attention to are the AstraZeneca/Oxford vaccine, based in the U.K., and one made by Johnson & Johnson. But there is a lot of exciting science in this area, and the New York Times keeps a great tracker.

You’ve said before that once a vaccine is available, though, it will not be like flipping a switch. 

It will take years to get the world vaccinated. This has never been done before at the pace we are attempting. There will be different “generations” and types of COVID vaccines as the science evolves. They all come with their own special characteristics and may target special populations. Those which come out early will likely require two doses, and it will take six weeks until you build sufficient immunity. Another important point: The conventional wisdom is that more advanced vaccines are expected to reduce symptoms and spread, but not fully prevent or eliminate disease. The vaccines in the current pipeline are designed to prevent disease rather than prevent infection; it’s more like the influenza vaccine—you might still get it, but it will be a less serious case. This means that in reality, we will all have to integrate vaccines as another layer into our public health hygiene, like masking and social distancing.

Who’s participating in vaccine trials right now? 

People around the world have been enthusiastically signing up to participate. My husband is one of them! When he got a call from our local health care system, he marched himself over there and enrolled in the trial. He’s an ER doctor, and he’ll want to get vaccinated because of his ongoing exposure to COVID patients. The trials are randomized, controlled and double-blind: when he got his shot, the nurse turned her head so she couldn’t see what it looked like, and he couldn’t look, either. You sign up through a website, and if you’re eligible, you get a call. Generally, people have to be 18 or older to participate as a volunteer, but the studies are looking for volunteers of all backgrounds and identities.

It wasn’t too long ago that we learned that a late-stage clinical trial for a vaccine was paused due to an “unexplained illness” in a volunteer. Can you tell us what that means? 

When there is any kind of abnormal event, the trial Data Safety and Monitoring Board gets a chance to pause and make sure it isn’t a consequence of the drug. So, a pause like that one means good news; it shows the scientific process is working. There have now been two phase-three clinical trials that have been paused due to a potential event. Both have resumed. Don’t be surprised if it happens again. But there’s nothing so far that indicates there’s a problem with these vaccines. People enrolled in trials will still have the normal life course of health events. I know firsthand that the scientists who work on this are extraordinarily ethical, highly capable and really hard workers.

Lastly, the question that’s on everyone’s mind: Does any of this give us a clearer sense of when we might be able to get these vaccines ourselves? 

If everything continues to roll out the way we think it will, the general population would begin having access to a COVID vaccine by late spring or early summer 2021. That’s pending the manufacturing, that we have enough supplies like medical glass and dry ice, and that we’ve figured out how to manage the cold chain expectations. We should all be encouraged by the degree of global cooperation, including the focus on ensuring low- and middle-income countries and communities have access.



from The Official Google Blog https://ift.tt/38x7xBk

Play with Art Filter to learn about culture

What if you could learn about the story of the Girl with a Pearl Earring while wearing her earrings yourself? Or how about putting on a Japanese helmet to take you back to the time of Samurai traditions? Starting today, you can use “Art Filter” in the Google Arts & Culture app to become an artwork or try on iconic artifacts otherwise safely stored in museums. 


Thanks to our partners who make their amazing collections available online, we were able to create five educational and fun 3D-modelled augmented reality filters based on iconic paintings, objects and accessories from all over the world. Snap a video or image of yourself to become Van Gogh or Frida Kahlo’s self-portraits, or the famous Girl with a Pearl Earring. You can also step deep into history with a traditional Samurai helmet or a remarkable Ancient Egyptian necklace.

In this novel experience, each filter has been crafted carefully so that you can explore the artifacts in high-quality detail from every angle. Before you try on the filter, you’ll also see more about its history and context. 


Our team was guided by Google’s AI Principles to determine how we built this feature for everyone, with social benefit, security, privacy and scientific rigor top of mind. Art Filter applies Machine Learning based image processing because making this kind of AR feature possible needs a sophisticated anchoring of the virtual content to the real world. Through this approach, the artifacts are able to position themselves organically and smoothly on your head or react to your facial expression. Art Filter—similar to the popular Art Selfie feature—runs completely on your device; your videos and photos are not stored unless you choose to save them or share them with friends.  


To get started, open the free Google Arts & Culture app for Android or iOS and tap the rainbow camera icon at the bottom of the homepage. We are looking forward to seeing what creations you make with Art Filter and what you will learn about these artifacts. Share your favorite photos and videos using the hashtag #ArtFilter.


from The Official Google Blog https://ift.tt/2GzWmMH

Play with Art Filter to learn about culture

What if you could learn about the story of the Girl with a Pearl Earring while wearing her earrings yourself? Or how about putting on a Japanese helmet to take you back to the time of Samurai traditions? Starting today, you can use “Art Filter” in the Google Arts & Culture app to become an artwork or try on iconic artifacts otherwise safely stored in museums. 


Thanks to our partners who make their amazing collections available online, we were able to create five educational and fun 3D-modelled augmented reality filters based on iconic paintings, objects and accessories from all over the world. Snap a video or image of yourself to become Van Gogh or Frida Kahlo’s self-portraits, or the famous Girl with a Pearl Earring. You can also step deep into history with a traditional Samurai helmet or a remarkable Ancient Egyptian necklace.

In this novel experience, each filter has been crafted carefully so that you can explore the artifacts in high-quality detail from every angle. Before you try on the filter, you’ll also see more about its history and context. 


Our team was guided by Google’s AI Principles to determine how we built this feature for everyone, with social benefit, security, privacy and scientific rigor top of mind. Art Filter applies Machine Learning based image processing because making this kind of AR feature possible needs a sophisticated anchoring of the virtual content to the real world. Through this approach, the artifacts are able to position themselves organically and smoothly on your head or react to your facial expression. Art Filter—similar to the popular Art Selfie feature—runs completely on your device; your videos and photos are not stored unless you choose to save them or share them with friends.  


To get started, open the free Google Arts & Culture app for Android or iOS and tap the rainbow camera icon at the bottom of the homepage. We are looking forward to seeing what creations you make with Art Filter and what you will learn about these artifacts. Share your favorite photos and videos using the hashtag #ArtFilter.


from The Official Google Blog https://ift.tt/2GzWmMH

A Creative Summer with Arts & Culture Experiments

With so many artifacts and historic treasures from museums and cultural institutions around the world to explore on Google Arts & Culture, sometimes it can be hard to know where to start. That’s why our Creative Coders like to experiment with playful tools for you to discover the hidden gems curated by our many partner institutions.

Today we’re launching five new experiencesfor culture lovers of all ages to dive into the collections. Reimagine the world’s most famous paintings in your own color palette  with “Color Hunt”. Ready for a jam session with none other than the master of harmonization himself? Check out “Assisted Melody.” which helps you to create music in the style of Bach. If it’s a virtual round-the-world tour you’re after, team up with Hopper, our penguin guide. Want to flex your creative muscles? Doodle around with “Draw to Art” and see your sketches transform into artworks.

Color Hunt visual

Color Hunt

Have you ever studied a painting and wondered how it would look with a different color palette? With Color Hunt, you can use colors in your own environment to recreate existing artworks, giving yourself a new perspective on the work as well as your own surroundings.


Assisted Melody 1.jpeg

Assisted Melody

Have you ever wanted to collaborate with Bach on a composition? Now’s your chance: Assisted Melody allows you to compose your own tune on a virtual sheet of music, and with the click of a button make it sound like Bach. No musical knowledge required—we’ve done that for you, by training our machine learning algorithm on the composer’s choral works.
Draw to Art.jpeg

Draw to Art

Many great works of art started as a sketch, but has a sketch ever been used to search for art? If you’re not sure what that even means, try out Draw to Art. It uses machine learning to match your doodles to paintings, drawings and sculptures with similar shapes. Sketch whatever forms come to mind and see what artworks you discover.
Penguin adventure_photo_Taj Mahal.jpeg

Hopper, the penguin explorer

Want to discover the pyramids of Giza or visit the Eiffel Tower? Let Hopper the penguin be your guide and show you around some of the most famous places in the world. You can even snap a picture of Hopper and immortalize your favorite virtual trips. And if you’re searching for more fun with our cheeky penguin, here’s a clue: Sometimes he likes to get lost in museums. Follow him on our Family Fun page.
Ocean of Books_map.jpeg

An Ocean of Books

An Ocean of Books is a new way to explore all kinds of literature and learn fun facts. For example, did you know that Sherlock Holmes never actually said “Elementary, my dear Watson”? Or that the original manuscript for John Steinbeck’s Of Mice and Men was eaten by the author’s dog Toby? Let our map guide you through a landscape of authors and books, perhaps leading you to your next reading adventure.

If these experiments have whetted your appetite for fun and games, see what you think of our recent collection Play with Arts & Culture, which offers puzzles and trivia drawn from the cultural treasures of our partner institutions. Try them on your computer via g.co/artgames, or in the Google Arts & Culture app on your mobile.



from The Official Google Blog https://ift.tt/33qRNxg

A Creative Summer with Arts & Culture Experiments

With so many artifacts and historic treasures from museums and cultural institutions around the world to explore on Google Arts & Culture, sometimes it can be hard to know where to start. That’s why our Creative Coders like to experiment with playful tools for you to discover the hidden gems curated by our many partner institutions.

Today we’re launching five new experiencesfor culture lovers of all ages to dive into the collections. Reimagine the world’s most famous paintings in your own color palette  with “Color Hunt”. Ready for a jam session with none other than the master of harmonization himself? Check out “Assisted Melody.” which helps you to create music in the style of Bach. If it’s a virtual round-the-world tour you’re after, team up with Hopper, our penguin guide. Want to flex your creative muscles? Doodle around with “Draw to Art” and see your sketches transform into artworks.

Color Hunt visual

Color Hunt

Have you ever studied a painting and wondered how it would look with a different color palette? With Color Hunt, you can use colors in your own environment to recreate existing artworks, giving yourself a new perspective on the work as well as your own surroundings.


Assisted Melody 1.jpeg

Assisted Melody

Have you ever wanted to collaborate with Bach on a composition? Now’s your chance: Assisted Melody allows you to compose your own tune on a virtual sheet of music, and with the click of a button make it sound like Bach. No musical knowledge required—we’ve done that for you, by training our machine learning algorithm on the composer’s choral works.
Draw to Art.jpeg

Draw to Art

Many great works of art started as a sketch, but has a sketch ever been used to search for art? If you’re not sure what that even means, try out Draw to Art. It uses machine learning to match your doodles to paintings, drawings and sculptures with similar shapes. Sketch whatever forms come to mind and see what artworks you discover.
Penguin adventure_photo_Taj Mahal.jpeg

Hopper, the penguin explorer

Want to discover the pyramids of Giza or visit the Eiffel Tower? Let Hopper the penguin be your guide and show you around some of the most famous places in the world. You can even snap a picture of Hopper and immortalize your favorite virtual trips. And if you’re searching for more fun with our cheeky penguin, here’s a clue: Sometimes he likes to get lost in museums. Follow him on our Family Fun page.
Ocean of Books_map.jpeg

An Ocean of Books

An Ocean of Books is a new way to explore all kinds of literature and learn fun facts. For example, did you know that Sherlock Holmes never actually said “Elementary, my dear Watson”? Or that the original manuscript for John Steinbeck’s Of Mice and Men was eaten by the author’s dog Toby? Let our map guide you through a landscape of authors and books, perhaps leading you to your next reading adventure.

If these experiments have whetted your appetite for fun and games, see what you think of our recent collection Play with Arts & Culture, which offers puzzles and trivia drawn from the cultural treasures of our partner institutions. Try them on your computer via g.co/artgames, or in the Google Arts & Culture app on your mobile.



from The Official Google Blog https://ift.tt/33qRNxg

Unravel the symbols of ancient Egypt

Today marks the anniversary of the discovery of the Rosetta Stone, the tool that first unlocked the mystery of ancient Egyptian hieroglyphs. Ancient Egyptians used this writing system more than 4000 years ago to record their stories, but only a select group knew how to read and write them. 

But today, thanks to the new Google Arts & Culture tool Fabricius, anyone can interactively discover this fascinating language by means of three dedicated gateways: First, you can “Learn” about the language of ancient Egypt by following a short educational introduction in six easy steps. Secondly, Fabricius invites you to “Play” and translate your own words and messages into hieroglyphics ready to be shared with your friends and family.

And while Fabricius is your doorway to learn about and write in hieroglyphs, it thirdly offers new avenues for academic research, too. So far, experts had to dig manually through books upon books to translate and decipher the ancient language--a process that has remained virtually unchanged for over a century. Fabricius includes the first digital tool - that is also being released as open source to support further developments in the study of ancient languages - that decodes Egyptian hieroglyphs built on machine learning. Specifically, Google Cloud's AutoMLtechnology, AutoML Vision, was used to create a machine learning model that is able to make sense of what a hieroglyph is. In the past you would need a team of Data Scientists, a lot of code, and plenty of time, now AutoML Vision allows developers to easily train a machine to recognize all kinds of objects.

Available in English and Arabic, Fabricius is named after the father of epigraphy, the study of ancient inscriptions. We created it in collaboration with the Australian Center for Egyptology at Macquarie University, Psycle Interactive, Ubisoft and Egyptologists from around the globe. 

You can also explore more stories about the wonders of ancient Egypt, including the famous King Tutankhamun, the Pyramids of Giza and the Book of the Dead. And if you’re a teacher using Google Classroom, we’ve created resources on ancient Egypt for you to use, too.

Explore more stories about ancient Egypt by downloading the free Google Arts & Culture app, or visit the Google Arts & Culture website.



from The Official Google Blog https://ift.tt/3etXzQz

Unravel the symbols of ancient Egypt

Today marks the anniversary of the discovery of the Rosetta Stone, the tool that first unlocked the mystery of ancient Egyptian hieroglyphs. Ancient Egyptians used this writing system more than 4000 years ago to record their stories, but only a select group knew how to read and write them. 

But today, thanks to the new Google Arts & Culture tool Fabricius, anyone can interactively discover this fascinating language by means of three dedicated gateways: First, you can “Learn” about the language of ancient Egypt by following a short educational introduction in six easy steps. Secondly, Fabricius invites you to “Play” and translate your own words and messages into hieroglyphics ready to be shared with your friends and family.

And while Fabricius is your doorway to learn about and write in hieroglyphs, it thirdly offers new avenues for academic research, too. So far, experts had to dig manually through books upon books to translate and decipher the ancient language--a process that has remained virtually unchanged for over a century. Fabricius includes the first digital tool - that is also being released as open source to support further developments in the study of ancient languages - that decodes Egyptian hieroglyphs built on machine learning. Specifically, Google Cloud's AutoMLtechnology, AutoML Vision, was used to create a machine learning model that is able to make sense of what a hieroglyph is. In the past you would need a team of Data Scientists, a lot of code, and plenty of time, now AutoML Vision allows developers to easily train a machine to recognize all kinds of objects.

Available in English and Arabic, Fabricius is named after the father of epigraphy, the study of ancient inscriptions. We created it in collaboration with the Australian Center for Egyptology at Macquarie University, Psycle Interactive, Ubisoft and Egyptologists from around the globe. 

You can also explore more stories about the wonders of ancient Egypt, including the famous King Tutankhamun, the Pyramids of Giza and the Book of the Dead. And if you’re a teacher using Google Classroom, we’ve created resources on ancient Egypt for you to use, too.

Explore more stories about ancient Egypt by downloading the free Google Arts & Culture app, or visit the Google Arts & Culture website.



from The Official Google Blog https://ift.tt/3etXzQz

Free tools and training to help with economic recovery in Europe, the Middle East and Africa

Through lockdown, many of us found that online tools have been a real lifeline. We’ve used them to find information and stay connected with our communities, support local businesses, teach our children and learn new skills ourselves. The same tools will be vital in helping countries recover more quickly and more sustainably. 

That’s why Google is making a new pledge to help 10 million people and businesses in Europe, the Middle East and Africa (EMEA) find jobs, digitize and grow over the next 18 months.

Helping people learn new skills and find new jobs

Long before the coronavirus, it was clear the jobs of the future would require a new set of digital skills, so we launched Grow with Google to help people learn new skills. We were blown away by the demand, and by what people went on to achieve, and in five years we’ve trained over 14 million people in EMEA and 70 million around the world.

We’ve seen a tripling of demand for this training during lockdown. To help even more families, communities and businesses recover faster, we’re investing in new, targeted programs. For example, we will be covering the costs for 100,000 people to take the Google IT Support Professional Certificatewhich prepares people for a career in IT. Fifty thousand of these places are reserved for under-served groups who otherwise face real barriers to learning (such as language, caring responsibilities or financial difficulty). Google.org will fund local nonprofits to provide the tailored support these people require to successfully complete the course.

To help people find new job opportunities, we’ll launch our job search tool in more countries in EMEA. We are testing new features for the recovery—such as helping you find jobs that let you work from home. Job search is built in partnership with job boards, local employment agencies and others, like Pôle Emploi in France, Bayt.com in the Middle East and Monster.de in Germany, and it also helps them by finding job seekers with the right skills faster.

We’ve learned over the last five years that we need to do more to reach those whose existing jobs are most at risk of disruption by new technology. Two years ago, we allocated 100m in Google.org grants, to be disbursed over five years to organisations across Europe, the Middle East and Africa that focus on digital skills and economic opportunity. Today, we're announcing that $15m of that funding will go to non-profits that help workers and small business owners who are technologically, financially or socially excluded with critical digital skills and access to jobs.

Helping local businesses get online and find more customers

As we come out of lockdown, and consumer spending picks up, we’re upgrading our tools  to help more local businesses find and connect with customers quickly. Through Google my Business, it’s easier for businesses to share their latest opening hours and information across Google Search and Maps. They can also shift quickly to new services and business models, such as pick-up, delivery and online classes and appointments. 


ProjectGraffiti_GIF_Online Attributesi.gif

We are also investing in new programs to help industries hardest hit by the pandemic, including retail and travel. 

For retail businesses, online demand has grown exponentially, so they need to provide a great customer experience to be competitive. The improved version of Grow My Store helps local businesses improve digital shopping, grow customer traffic and optimize online stores. Reaching new audiences by exporting abroad should be an easy option for every business regardless of size. 

Our Market Finder tool now provides export marketing and logistics help in light of COVID-19. To help retailers understand changes in demand, we’re releasing a new interactive tool that shares insights on fast-rising retail categories in Google Search, where in the world searches are growing, and the queries associated with them.

ProjectGraffiti_GIF_GrowMyStore_2.gif

For the travel industry, we’re partnering with experts like the UN World Tourism Organisation to launch training to help tourism officials across Europe, the Middle East and Africa understand and use the range of digital tools to attract travellers. This builds on our efforts to support tourism businesses across the region to help them grow with digital tools, get access to training and digitize heritage

Helping businesses work more efficiently and think differently

The crisis has accelerated trends that we’d expected to see over a longer period of time, like the use of AI and automation to help grow sales, reduce costs, and make better decisions. Research suggests that the European companies using AI most extensively are likely to grow three times faster than the average firm over the next 15 years, adding €2.7 trillion, or 19 percent, to European output by 2030.

To make this accessible for every business, we’re launching our AI for business tool to small and medium businesses in Europe. The tool, in English, with more languages to follow this year, provides businesses with a personalised report recommending the most relevant applications of AI and the potential benefits, along with practical suggestions on how to get started. This is part of our commitment to build trust in AI through responsible innovation and thoughtful regulation, so that European citizens can safely enjoy the full social and economic benefits of AI. 

AI_Grow.png

Financial support for local businesses

A digital transition cannot rely on technology alone: businesses need financial resources as well. That’s why we announced grants and ad credits for local businesses a few weeks ago. And we’ve recently launched the ability for businesses in 19 European countries to add support links on Google My Business to give their communities the option to support them with donations and gift cards. We have also added several new partners to enable gift cards, including SumUp, LaFourchette, OptioPay, Rise.ai, and Atento. 

We remain fundamentally optimistic about the future, and about the role technology can play, and we’re working with governments to help people, businesses and communities. Online tools, which have been a lifeline for many of us in lockdown, are now helping people find jobs and learn in-demand skills. If we work together, technology can be a lifeline for everyone as Europe, the Middle East and Africa look ahead to a sustainable recovery for everyone.

To find out more about these tools and programs, visit g.co/grow.



from The Official Google Blog https://ift.tt/2NPnd7f

Free tools and training to help with economic recovery in Europe, the Middle East and Africa

Through lockdown, many of us found that online tools have been a real lifeline. We’ve used them to find information and stay connected with our communities, support local businesses, teach our children and learn new skills ourselves. The same tools will be vital in helping countries recover more quickly and more sustainably. 

That’s why Google is making a new pledge to help 10 million people and businesses in Europe, the Middle East and Africa (EMEA) find jobs, digitize and grow over the next 18 months.

Helping people learn new skills and find new jobs

Long before the coronavirus, it was clear the jobs of the future would require a new set of digital skills, so we launched Grow with Google to help people learn new skills. We were blown away by the demand, and by what people went on to achieve, and in five years we’ve trained over 14 million people in EMEA and 70 million around the world.

We’ve seen a tripling of demand for this training during lockdown. To help even more families, communities and businesses recover faster, we’re investing in new, targeted programs. For example, we will be covering the costs for 100,000 people to take the Google IT Support Professional Certificatewhich prepares people for a career in IT. Fifty thousand of these places are reserved for under-served groups who otherwise face real barriers to learning (such as language, caring responsibilities or financial difficulty). Google.org will fund local nonprofits to provide the tailored support these people require to successfully complete the course.

To help people find new job opportunities, we’ll launch our job search tool in more countries in EMEA. We are testing new features for the recovery—such as helping you find jobs that let you work from home. Job search is built in partnership with job boards, local employment agencies and others, like Pôle Emploi in France, Bayt.com in the Middle East and Monster.de in Germany, and it also helps them by finding job seekers with the right skills faster.

We’ve learned over the last five years that we need to do more to reach those whose existing jobs are most at risk of disruption by new technology. Two years ago, we allocated 100m in Google.org grants, to be disbursed over five years to organisations across Europe, the Middle East and Africa that focus on digital skills and economic opportunity. Today, we're announcing that $15m of that funding will go to non-profits that help workers and small business owners who are technologically, financially or socially excluded with critical digital skills and access to jobs.

Helping local businesses get online and find more customers

As we come out of lockdown, and consumer spending picks up, we’re upgrading our tools  to help more local businesses find and connect with customers quickly. Through Google my Business, it’s easier for businesses to share their latest opening hours and information across Google Search and Maps. They can also shift quickly to new services and business models, such as pick-up, delivery and online classes and appointments. 


ProjectGraffiti_GIF_Online Attributesi.gif

We are also investing in new programs to help industries hardest hit by the pandemic, including retail and travel. 

For retail businesses, online demand has grown exponentially, so they need to provide a great customer experience to be competitive. The improved version of Grow My Store helps local businesses improve digital shopping, grow customer traffic and optimize online stores. Reaching new audiences by exporting abroad should be an easy option for every business regardless of size. 

Our Market Finder tool now provides export marketing and logistics help in light of COVID-19. To help retailers understand changes in demand, we’re releasing a new interactive tool that shares insights on fast-rising retail categories in Google Search, where in the world searches are growing, and the queries associated with them.

ProjectGraffiti_GIF_GrowMyStore_2.gif

For the travel industry, we’re partnering with experts like the UN World Tourism Organisation to launch training to help tourism officials across Europe, the Middle East and Africa understand and use the range of digital tools to attract travellers. This builds on our efforts to support tourism businesses across the region to help them grow with digital tools, get access to training and digitize heritage

Helping businesses work more efficiently and think differently

The crisis has accelerated trends that we’d expected to see over a longer period of time, like the use of AI and automation to help grow sales, reduce costs, and make better decisions. Research suggests that the European companies using AI most extensively are likely to grow three times faster than the average firm over the next 15 years, adding €2.7 trillion, or 19 percent, to European output by 2030.

To make this accessible for every business, we’re launching our AI for business tool to small and medium businesses in Europe. The tool, in English, with more languages to follow this year, provides businesses with a personalised report recommending the most relevant applications of AI and the potential benefits, along with practical suggestions on how to get started. This is part of our commitment to build trust in AI through responsible innovation and thoughtful regulation, so that European citizens can safely enjoy the full social and economic benefits of AI. 

AI_Grow.png

Financial support for local businesses

A digital transition cannot rely on technology alone: businesses need financial resources as well. That’s why we announced grants and ad credits for local businesses a few weeks ago. And we’ve recently launched the ability for businesses in 19 European countries to add support links on Google My Business to give their communities the option to support them with donations and gift cards. We have also added several new partners to enable gift cards, including SumUp, LaFourchette, OptioPay, Rise.ai, and Atento. 

We remain fundamentally optimistic about the future, and about the role technology can play, and we’re working with governments to help people, businesses and communities. Online tools, which have been a lifeline for many of us in lockdown, are now helping people find jobs and learn in-demand skills. If we work together, technology can be a lifeline for everyone as Europe, the Middle East and Africa look ahead to a sustainable recovery for everyone.

To find out more about these tools and programs, visit g.co/grow.



from The Official Google Blog https://ift.tt/2NPnd7f

A Google.org grant to help Southeast Asia’s businesses

Noraeri, the breadwinner of her family, runs Chu Su Mo: a shop selling traditional clothes to her local community in the Baan Huay e-Khang village of Chiangmai, Thailand. For years, trade has been steady but now, with coronavirus restrictions in place, she’s having to find new ways to run her business—experimenting with online advertising to reach more customers.


Chu So Mo is one of the 64 million micro, small and medium enterprises (MSMEs) in Southeast Asia that have been affected by the pandemic. Not only are these businesses integral to their communities--providing vital services and supporting jobs in the local economy—they’re also critical to the region’s economic growth. We want to help them get the right digital knowledge so they, like Noraeri, can adapt and ultimately rebuild.  


Through a $3.3 million grant from Google.org, we’re providing funding to help The Asia Foundation support its nonprofit partners as they extend digital skills training to 200,000 people in Brunei, Cambodia, Laos, Indonesia, Malaysia, Myanmar, Philippines, Singapore, Thailand and Vietnam. The grant will fund training in marginalized communities, including programs for women, underemployed young people, and those with disabilities.


With the backing of the Association of Southeast Asian Nations’ Coordinating Committee on MSMEs (ACCMSME)---and in partnership with organizations like Thai Fund Foundation in Thailand and Pusat Pengembagan Sumberdaya Wanita in Indonesia—The Asia Foundation’s programs will give business owners and workers in all 10 ASEAN countries the skills and tools they need for the internet economy. The programs will also provide specific guidance on how to withstand and recover from the economic impact of COVID-19—for example, by helping businesses understand the delivery options available in their area so they can ship their products to their customers no matter where they are.  


This new Google.org grant builds on our 2018 commitment to train three million SME workers across Southeast Asia.  It’s also part of our global efforts to support small businesses and others affected by COVID-19. In Southeast Asia in particular, the importance of digital skillscontinues to grow as millions of people gain access to the internet each year and traditional businesses move online. With the support of ACCMSME, The Asia Foundation and its partners, we hope more MSMEs will be able to succeed, grow, and create opportunity for their local economies and communities.




from The Official Google Blog https://ift.tt/2V6z5WH

A Google.org grant to help Southeast Asia’s businesses

Noraeri, the breadwinner of her family, runs Chu Su Mo: a shop selling traditional clothes to her local community in the Baan Huay e-Khang village of Chiangmai, Thailand. For years, trade has been steady but now, with coronavirus restrictions in place, she’s having to find new ways to run her business—experimenting with online advertising to reach more customers.


Chu So Mo is one of the 64 million micro, small and medium enterprises (MSMEs) in Southeast Asia that have been affected by the pandemic. Not only are these businesses integral to their communities--providing vital services and supporting jobs in the local economy—they’re also critical to the region’s economic growth. We want to help them get the right digital knowledge so they, like Noraeri, can adapt and ultimately rebuild.  


Through a $3.3 million grant from Google.org, we’re providing funding to help the The Asia Foundation support its nonprofit partners as they extend digital skills training to 200,000 people in Brunei, Cambodia, Laos, Indonesia, Malaysia, Myanmar, Philippines, Singapore, Thailand and Vietnam. The grant will fund training in marginalized communities, including programs for women, underemployed young people, and those with disabilities.


With the backing of the Association of Southeast Asian Nations’ Coordinating Committee on MSMEs (ACCCMSME)---and in partnership with organizations like Thai Fund Foundation in Thailand and Pusat Pengembagan Sumberdaya Wanita in Indonesia—The Asia Foundation’s programs will give business owners and workers in all 10 ASEAN countries the skills and tools they need for the internet economy. The programs will also provide specific guidance on how to withstand and recover from the economic impact of COVID-19—for example, by helping businesses understand the delivery options available in their area so they can ship their products to their customers no matter where they are.  


This new Google.org grant builds on our 2018 commitment to train three million SME workers across Southeast Asia.  It’s also part of our global efforts to support small businesses and others affected by COVID-19. In Southeast Asia in particular, the importance of digital skillscontinues to grow as millions of people gain access to the internet each year and traditional businesses move online. With the support of ACCMSME, The Asia Foundation and its partners, we hope more MSMEs will be able to succeed, grow, and create opportunity for their local economies and communities.




from The Official Google Blog https://ift.tt/2V6z5WH

Heartbeat of the Earth: artists explore climate data

Art has always been a medium to convey complex subjects and address challenges we face. For many of us, the term “climate data” conjures up images of complicated graphs and charts, but artists are explaining it through a new lens. Today, on World Environment Day, the United Nations Framework Convention on Climate Change (UNFCCC) and the Google Arts & Culture Lab residency program announce Heartbeat of the Earth, a series of experimental artworks inspired by climate data. 

Five artists—Fabian Oefner, Cristina Tarquini, Laurie Frick, Pekka Niittyvirta, Timo Aho—used key findings from a landmark UN report and data from scientific institutions, including the National Oceanic and Atmospheric Administration (NOAA) and the World Meteorological Organization, to create four interactive pieces of art about our climate. They’ve addressed the topics of declining ocean life, food consumption, melting glaciers and rising sea levels.

Acidifying Ocean

Digital visual artist Cristina Tarquini invites you to dive into our acidifying oceans using data from NOAA. Witness the effects of rising CO2 levels on our ocean: coral bleaching, fish disappearing, shells dissolving, jellyfish populations booming and garbage overpopulating the sea.


What We Eat

Have you ever wondered about the carbon footprint of your food? One-fourth of global climate change is caused by food production—that’s even more than the damage caused by transportation—so data artist Laurie Frick has created “What We Eat.” The work  examines the impact of individual foods on the environment using hand-drawn data visualisations, color coded and sized by CO2 output. 


Coastline Paradox

Discover the predicted sea level rise—and the number of people likely to be displaced—in more than 200 different locations between the years 2000 and 2300.  Timo Aho & Pekka Niittyvirta’sCoastline Paradox” experiment, uses a map of the world and Google Street View to visualize the current and predicted global sea level rise.


Timelines 

The experimental photographer Fabian Oefner visualizes the shocking retreat of the Rhone and Trift glaciers in Switzerland over the last 140 years. In “Timelines,” Fabian traces their retreat for each year using digital coordinates by GLAMOS, a drone equipped with powerful LED lights, and long-exposure imagery of the drone’s flightpath.

We hope that Heartbeat of the Earth will help everyone learn more about the complex issues we’ll encounter due to a changing climate. If you want to keep exploring on World Environment Day, “Into the Deep” isan expedition of the Antarctic ocean, made in partnership with Germany’s Federal Ministry of Education and Research. We also have a new video series celebrating nature in art created in cooperation with BTHVN2020.  

Find out more on the free Google Arts & Culture app for iOS and Android on the web..


from The Official Google Blog https://ift.tt/2XBJATH

Heartbeat of the Earth: artists explore climate data

Art has always been a medium to convey complex subjects and address challenges we face. For many of us, the term “climate data” conjures up images of complicated graphs and charts, but artists are explaining it through a new lens. Today, on World Environment Day, the United Nations Framework Convention on Climate Change (UNFCCC) and the Google Arts & Culture Lab residency program announce Heartbeat of the Earth, a series of experimental artworks inspired by climate data. 

Five artists—Fabian Oefner, Cristina Tarquini, Laurie Frick, Pekka Niittyvirta, Timo Aho—used key findings from a landmark UN report and data from scientific institutions, including the National Oceanic and Atmospheric Administration (NOAA) and the World Meteorological Organization, to create four interactive pieces of art about our climate. They’ve addressed the topics of declining ocean life, food consumption, melting glaciers and rising sea levels.

Acidifying Ocean

Digital visual artist Cristina Tarquini invites you to dive into our acidifying oceans using data from NOAA. Witness the effects of rising CO2 levels on our ocean: coral bleaching, fish disappearing, shells dissolving, jellyfish populations booming and garbage overpopulating the sea.


What We Eat

Have you ever wondered about the carbon footprint of your food? One-fourth of global climate change is caused by food production—that’s even more than the damage caused by transportation—so data artist Laurie Frick has created “What We Eat.” The work  examines the impact of individual foods on the environment using hand-drawn data visualisations, color coded and sized by CO2 output. 


Coastline Paradox

Discover the predicted sea level rise—and the number of people likely to be displaced—in more than 200 different locations between the years 2000 and 2300.  Timo Aho & Pekka Niittyvirta’sCoastline Paradox” experiment, uses a map of the world and Google Street View to visualize the current and predicted global sea level rise.


Timelines 

The experimental photographer Fabian Oefner visualizes the shocking retreat of the Rhone and Trift glaciers in Switzerland over the last 140 years. In “Timelines,” Fabian traces their retreat for each year using digital coordinates by GLAMOS, a drone equipped with powerful LED lights, and long-exposure imagery of the drone’s flightpath.

We hope that Heartbeat of the Earth will help everyone learn more about the complex issues we’ll encounter due to a changing climate. If you want to keep exploring on World Environment Day, “Into the Deep” isan expedition of the Antarctic ocean, made in partnership with Germany’s Federal Ministry of Education and Research. We also have a new video series celebrating nature in art created in cooperation with BTHVN2020.  

Find out more on the free Google Arts & Culture app for iOS and Android on the web..


from The Official Google Blog https://ift.tt/2XBJATH