Viacom Acquires Pluto TV For $340 Million In Cash
Two weeks after word first surfaced that Viacom had been holding acquisition talks with ad-supported streaming services, it has acquired Pluto TV for $340 million in cash. Founded in 2013, Pluto TV is the leading free streaming service in the U.S., serving as a 21st century bundled experience, offering viewers more than 100 channels and thousands of hours of on-demand content. By investing in AVOD, Viacom joins NBCUniversal in aligning with a streaming model that…
from Deadline http://bit.ly/2Hs16Uk
from Deadline http://bit.ly/2Hs16Uk
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